Our Approach to Product Design
Staying ahead of the curve and creating commercial agile and forward thinking solutions that deliver real transformative results.
Better for people
Making things better... better for people and better for business. While process and technology is at the heart of our delivery, anthropology is always at the beginning. If we cannot make a positive and dynamic difference, then what’s the point !
We deliver significant advantageousness and value for everyone in the pipeline.
Commercial reality
New product ideas are great, but it’s how you apply them that really counts...
Right from the outset, we expertly apply market intelligence, forensics and scoping to look beyond the ‘interesting’ to find the opportunities and niches - and only if it makes commercial sense do we offer support Blending expertise with technology to execute the pipeline that nails-down the delivery.
Real world product design solutions
Products, experiences and brands that compete and work in the real world...
Mapping-out the transformative pipeline, we sweat out the all-important fine detail and tirelessly pound the fundamentals to transform the vision into a commercial product that people love to use, are easy to manufacture and ultimately provide a benefit for all those concerned.
Our product design philosophy
Grit, courage, strength of character, determination and perseverance. Sisu is in everything we do... We know how hard it is to take an idea from inception and transport down the pipeline to market.
We’ve been navigating the bear traps, climbing mountains and entering the battle arena for years - sweating out the detail to ensure the vision connects with reality. Our win is to make sure our clients win, and we are not afraid to step away from the comfort of conformity and propose a path of step-change and innovation - if that’s what's needed.